Marketing Operations Manager

Full Time – Redwood City, CA, United States

Marketing Ops is the heartbeat of Marketing. We are looking for a technical, creative problem solver to make sure that GoodHire runs an efficient, data-driven and process-oriented business, optimized for growth.

As our Marketing Operations lead, you will oversee the day-to-day management of our marketing tech stack, drive our database management and ensure effective, seamless program execution.

You’ll work closely with sales, demand generation, and customer retention teams to build a best-in-class operations infrastructure that supports high-performance demand generation & database marketing engines.


  • Own and enhance our martech stack, including leading effort to recommend and implement new tools/apps that will support aggressive growth goals

  • Manage Salesforce, our company-wide system of record, working in close partnership with Sales, Customer Success and Finance to ensure that the Company has the information needed to measure performance and make informed decisions

  • Develop and manage marketing campaign & program analytics and dashboards for us to measure performance and marketing contribution

  • Build and refine lead scoring models focusing on growing our funnel while increasing lead-to-opportunity conversion rates

  • Provide leadership in defining, mapping and documenting key business processes and identifying opportunities for us to continuously improve

  • Own our marketing database and implement processes to ensure data quality and enrichment


  • 5+ years B2B marketing operations experience in a fast-paced entrepreneurial environment

  • Deep knowledge in marketing automation, LeanData and Salesforce. Ideal, but not required, if you've spearheaded major implementations of new tools/technology

  • Understand big picture decisions and are able to roll up your sleeves to help execute on high priority initiatives

  • Data-driven and analytical: You are hypothesis-driven and able to structure, implement, and evaluate experiments that drive results. Strong analytical skills and ability to translate complex data sets to concrete business recommendations

  • Collaborative mindset. You thrive in cross-functional environments and understand how to partner with marketing and sales team members to gain alignment and drive results. Familiarity with marketing automation, especially Hubspot

  • Go Getter: you’re eager, resourceful, and constantly put your problem solving skills to the test

  • Tech Savvy: you utilize the latest tools to make your work as efficient as possible; you have a natural curiosity about technology

  • Quick: energetic is your baseline and you’re a fast learner; you get excited about and love solving puzzles and take pride in your work

  • A positive attitude: You’re a team player and you’re resilient in the face of challenges. Most importantly, you’re fun and a pleasure to be around


  • Innovative, high growth products that customers love

  • Competitive compensation including equity options

  • Comprehensive benefits package including medical/dental coverage, 401K, and life insurance

  • Track record of promoting and hiring internally

  • Startup environment with big opportunities for impact

  • High energy team with a mix of experienced entrepreneurs, talented engineers, and successful Silicon Valley veterans

  • Learning and Development funds to enhance and learn new skills

  • 1% of profits donated to charity

  • Diversity and Inclusion program

  • 3 days off a year to volunteer

  • Flexible work from home arrangements

  • Free lunch every day

  • A start-up’s pantry of complimentary beverages and snacks

  • Conveniently located off the 101 in Redwood Shores


We don’t want to just be good at what we do; we want to be good for the world. We’ve met rigorous standards of social and environmental performance, accountability, and transparency. We care about all stakeholders, including customers, employees, and the community.